Print Design
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Located near Austin, Texas, the Old Settler’s Music Festival (OSMF) has been one of the nation's premier Americana, bluegrass, jam, and acoustic music events for eighteen years. OSMF needed a redesign of their program to effectively communicate the biographies of the large number of festival performers and their accompanying scheduled events.
Our redesign of the OSMF program fused hip and modern design elements with the festival's unique Texan identity, resulting in what one longtime festival enthusiast called as, "classy." Duotone colors on the cover gave the program an offbeat feel and also effectively reduced printing costs.
